Perhaps no industry has been affected more by the digital revolution than industry information publishers. With the advent and growth of Internet-based communications channels such as digital broadcasting and online publications, industry information professionals are faced with the daunting challenge of demonstrating the value of the company information services they provide while at the same time securing high-quality information with limited resources.
This is no easy task. B2B Information providers must not only deliver high-quality and reliable data, but must make it available through relevant, user-friendly interfaces while continually investing in new value-added services and making these services available in a cost effective manner.
Springbord’s deep domain knowledge and strong focus on data quality enables leading business-to-business information providers, directories and publishers, B2B database providers, bid information providers, energy data providers, and legal publishers to meet these challenges.
Springbord's services to energy information providers are broken into three important categories:
Springbord provides information collection and processing services to companies that generate databases of government projects open for bid. Our staff will search numerous government websites to identify bid documents and transform the contents into searchable databases that can be made available to builders, subcontractors, product manufacturers, and other interested parties. Our services are broken into the following categories:
The following services are offered by Springbord to providers of legal industry information.
Dominating the social media conversation is a matter of connecting with the most influential voices. However, due to the very nature of social media, conversations and key influencers can change at a moment’s notice, making it hard for your business to keep up. Dynamic profiling is the perfect tool to help your business stay ahead of the social media curve, but, unfortunately, many people are unfamiliar with the ins and outs of dynamic profiling, or how it can be useful in business applications. Keep reading to learn more about dynamic profiling services and how you can use them for your business by partnering with Springbord.
One of the most indispensable tools of marketing is knowing what voices are dictating the conversation surrounding an industry or product. In the world of social media, these people are known as key influencers, and identifying them is one of the largest tasks of dynamic profiling. Whether targeting a specific person through individual profiling, or examining key influencers across a wide range of products and industries, dynamic profiling allows your business to identify the voices most influential in your industry.
Being left behind, or missing out on an important conversation can be extremely detrimental to your business, which is what makes social media monitoring so important. Social media monitoring allows your business to stay up to date on the most important conversations happening across multiple platforms, keeping a finger on the pulse of your industry and staying abreast of the most current news and important dialogue.
Similar to social media monitoring is social media listening, and it is just as important. Social media listening works like a scalpel, providing you context for what is driving social media conversations and how it directly influences your business, giving you a better idea of how to engage in these conversations to your benefit. Social media listening gives you access to such information as:
For businesses that care about having all the information at their disposal, there is no better tool than social media listening.
If you’re still skeptical about your business’s need for dynamic profiling, then it might be helpful to examine some of the benefits, particularly related to social media listening. First, dynamic profiling allows you to see, in real time, how the world perceives your brand. Secondly, dynamic profiling allows you to keep track of what your competitors are doing—an invaluable tool. Finally, and perhaps most importantly, dynamic profiling allows you to understand and address customer needs, helping to drive your business. Dynamic profiling is one of the best tools for making your business responsive to constantly shifting social media.
Choosing dynamic profiling for your company is as easy as signing up with Springbord. The Springbord team possesses the expertise necessary to handle even the most complex dynamic profiling tasks, helping your company become a social media force. On top of that, Springbord offers some of the most flexible, affordable pricing available, making these services more accessible than ever before. Contact us today for more information.
To know more about Dynamic Profiling, visit our website now.
At Springbord, we have the same challenges you have when it comes to forming new business relationships. Like you, we need to be certain we are partnering with someone who is fully-qualified to do what we need. We see the credentials, but how do we know we can trust them until we have sufficient information that indicates they have the knowledge, skills, and experience we require?
That's why we created Dynamic Profiling. It's the perfect service when you need to quickly gather extensive information about a potential business partner. With the following Dynamic Profiling results, you can be much more confident in deciding whether or not to do business with someone.
Dynamic Profiling takes full advantage of the Internet's massive information vault. Our agile IntelliSearch engine crawls hundreds of websites, blogs, forums, and news sites. It also monitors Social Media channels to see what your prospect is saying – and what other people are saying about your prospect – on sites like LinkedIn, Facebook, Twitter, Yelp, Instagram, Google+, Slideshare, and Pinterest.
Dynamic Profiling does the work of dozens of meticulous researchers in a fraction of the time. When the Dynamic Profiling scan is complete, you get a comprehensive report on your prospect. The curated content is a goldmine of intelligence and insight because:
Dynamic Profiling enables you to quickly construct a clear picture of a person you've never met, and helps you decide whether or not to take the next step. If you conclude you shouldn't contact them, you won't have wasted any of your valuable time or energy with emails, phone calls, and meetings where you try to figure out if the relationship would be mutually beneficial. On the other hand, if you decide to connect with them, you'll know so many details about their personal and professional past – and about their talent and ambitions and character – that you will have developed trust for them before your first conversation. Ultimately, successful business relationships require a strong foundation of trust. And now, with Springbord's Dynamic Profiling, there's a way to build trust faster.
Dynamic Profiling is also the nucleus of an ideal system for nurturing existing relationships. When a key business partner posts an innovative idea on a blog, you'll see it. When someone else mentions them in a forum, you'll see it. When a website compares their product with their competitor's product, you'll see it. When they win an award, or take a new leadership position, you'll see it. If they say or do anything that's captured online, you'll see it.
And then you can respond promptly. You post a comment to their blog. You call to congratulate them for the award. You email them to make sure they are aware they were mentioned in an online forum or competitive review.
When you reach out like this, it's difficult to measure the effect. However, you can get a sense of the impact by imagining how you would feel if one of your professional colleagues called to applaud your recent award. Or what if they texted a compliment regarding your valuable blog post? Or emailed a link to the site where your company received a five-star review you didn't even know about? Whatever reaction you'd have is likely the same reaction you'll get from your business partners when you offer such timely and thoughtful remarks. Those reactions illuminate the benefits of using Dynamic Profiling to nurture your most important business relationships.
There are other applications of Dynamic Profiling, and they have exciting implications for your business. One component of Dynamic Profiling is the monitoring of Social Media sites. This monitoring if often called Social Media Listening, and you can use it to gain comprehensive and unblemished market insights of your competitive marketplace. We offer Social Media expertise that enables your business to gain a deeper understanding of industry needs, customer sentiment and experiences, and competitor landscape.
Our compelling social strategies dynamically deliver informed, salient insights to key decision makers in every sphere of operations – from product development, to marketing campaigns, to customer experiences. We provide you with periodic customized reports containing extensive actionable recommendations – recommendations that empower you to manage your reputation and unleash your brand's value.
Five Applications of Social Media Listening: